Client: National Institutes of Health (NIH), Office of the Director, Office of Extramural Research (OER)
Project Duration: July – December 2007
Ripple Effect Contact: Janelle Jobe, jjobe@rippleeffect.com
The process of policy implementation is multi-directional, disjointed, frequently interrupted, and unpredictable. The National Institutes of Health (NIH) developed the Genome-Wide Association Studies (GWAS) Policy, which calls for NIH funded researchers to submit genetic data into a centralized repository. The purpose of the policy is to facilitate broad and consistent access to GWAS data in order to speed the translation of basic genetic research into new therapies, technologies and procedures that benefit the public health. Turning such policy into action can be a daunting task, considering the internal and external complexities involved.
NIH had approximately six months to prepare for implementation with the policy effective date slated for 2008. Office of Extramural Research (OER) leadership sought the assistance of Ripple Effect to provide project management support of the policy development, public comment process, policy finalization, implementation and the transition of activities to governance.
An Implementation Committee was established comprised of members from the NIH Office of the Director and the 27 Institutes and Centers. Ripple Effect developed a project plan that identified key objectives, timeline, audiences and resources. The project plan removed the critical unknowns of implementation: the order of actions, whom to include, what to pay attention to, the needs and role of each audience; which can vary over the life of the policy implementation process. The key objectives of the implementation plan were to have sufficient training resources available to prepare the NIH staff and materials to educate the scientific community and general public about the policy.
NIH staff internal operational processes were reviewed to determine the various resources and materials needed to institutionalize the GWAS Policy. Ripple Effect developed and facilitated the creation of 50+ products, including materials tailored specifically to the general public, researchers and Institutional Review Boards (IRBs), covering:
Ripple Effect facilitated some 40 meetings of the Implementation Committee to coordinate activities, convene with subgroups discuss policy related issues, review products and monitor project progress. We orchestrated the simultaneous activities undertaken by the Committee and subgroups to ensure that they contributed to the successful implementation.
Because they are used to intimidate.
Most people only experience Gantt charts as finished products. Someone has created a timetable projecting work a year or more into the future. It combines:
The person walking you through it (very likely its creator) talks as though this 50,000-foot view with countless moving parts can be instantly absorbed into your consciousness.
But that is not really her goal. She is the project manager. Sure, she wants you to comprehend the big picture.Yes, she hopes you eventually will think in a nuanced way about the details for which you are responsible. But at this moment, her primary purpose is to convince you that a plan exists, and that she is the only one who can fully grasp it.
First of all, forgive her; she cannot help it. After spending several weeks anticipating how numerous variables must sing together in harmony, and safeguarding against the many, many things that may go wrong, she really is the only one who can fully grasp the implications of failing to do things in the right order, with the right people in the room.
But the “effectively intimidating” Gantt chart has two strategic purposes as well:
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Ripple Effect Communications, Inc. is an innovator in the areas of strategy and public policy. Providing a broad range of services in strategy, workforce development, public policy, information technology, communications, conference services, and program management, Ripple Effect is committed to delivering solutions that change the way our federal government clients do business.